Libros > Libros de texto > Corporate graphic design techniques. Handbook
Portada de Corporate Graphic Design Techniques. Handbook

Corporate Graphic Design Techniques. Handbook

Autor:García Llorente, José;
Categoría:Libros de Texto
ISBN: 9788468166735
Editorial CEP, S.L. nos ofrece Corporate Graphic Design Techniques. Handbook en inglés, disponible en nuestra tienda desde el 21 de Enero del 2016. Prepárate para tu futuro con este libro de texo perfectamente adaptado para tu aprendizaje por su cuidado temario. Este libro cuenta con un total de 130 páginas , unas dimensiones de 24x21 cm (1ª ed., 1ª imp.).
Leer argumento »
Ver todas las novedades de libros »

Argumento de Corporate Graphic Design Techniques. Handbook

Encuadernación: Rústica

The actual volume includes the fundamental contents for the teaching of the program Corporate graphic design techniques. This material has been designed to provide support in any activity destined for the learning of professional competences.
The arrangement of the handbook is the following:
- General and specific objectives
- Theoretic development of the syllabus
- Proposal of activities
- Unit summary
- Glossary of terms
- Bibliography0UNIT 1. IMAGE AND CORPORATE IDENTITY - Corporate identity - Graphic image - Graphic design and corporate communications - Elaboration of a briefing for an advertising agency WHAT WE HAVE LEARNT UNIT 2. SIMPLE ELABORATION OF MARKETING AND COMMUNICATION MATERIALS - Composition principles and elements - Styles of persuasive and not persuasive communication - Elaboration of promotional advertising messages for marketing and communication materials - Information sources and image database - Selection of contents, images, and text for communication materials of the company WHAT WE HAVE LEARNT UNIT 3. SIMPLE BROCHURES DESKTOP PUBLISHING AND COMMUNICATION MATERIALS - Graphic printed line: corporate stationery - Graphic design techniques in simple, promotional advertising materials - Use of graphic design software in users context WHAT WE HAVE LEARNT GLOSSARY ACTIVITIES ANSWER KEY BIBLIOGRAPHY
Ultimacomic es una marca registrada por Ultimagame S.L - Ultimacomic.com y Ultimagame.com pertenecen a la empresa Ultimagame S.L - Datos Fiscales: B92641216 - Datos de Inscripción Registral: Inscrita en el Registro Mercantíl de Málaga, TOMO: 3815. LIBRO: 2726. FOLIO: 180. HOJA: MA-77524.
2003 - 2019, COPYRIGHT ULTIMAGAME S.L. - Leer esta página significa estar deacuerdo con la Política de privacidad y de uso