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Business and Professional Skills for Massage Therapists - E-book (ebook)

Autor:Sandy Fritz;
Categoría:
ISBN: EB9780323073455
Mosby nos ofrece Business and Professional Skills for Massage Therapists - E-book (ebook) en inglés, disponible en nuestra tienda desde el 14 de Diciembre del 2009.
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Develop the business skills necessary to succeed in massage therapy with help from respected massage educator and business owner, Sandy Fritz! With a user-friendly approach and comprehensive support tools, this authoritative guide delivers a working knowledge of essential concepts for employees or owners of a massage therapy practice and helps you prepare for the professional challenges that await you in the real world.

  • Renowned massage educator and business owner Sandy Fritz presents a practical, proven business philosophy for success in massage therapy practice.
  • Focus on need-to-know business skills for complete success as an employee or the owner of a massage therapy practice.
  • A companion CD with practice management software provides hands-on experience creating client records, setting appointments, entering documentation, and more.
  • Self-Reflection boxes put concepts into a realistic context through Sandy Fritz?s personal experiences in massage practice.
  • Learning Activity boxes reinforce your understanding and challenge you to apply what you?ve learned in an engaging workbook format.
  • Good Stuff from the Government boxes alert you to helpful government resources and help you ensure compliance with federal regulations.
  • Mentor boxes provide real-world insight and advice from experts in massage and business management for successful practice.
  • More than 200 realistic photos and illustrations clarify concepts and familiarize you with typical practice settings and essential forms, records, office equipment, and supplies.
  • Evolve Resources link you to templates for building resumes, letters, advertisements, forms for documentation, and client histories, plus small business resources, annotated web links, a glossary of key terms from the text, and additional exercises and case studies.
01. The Business of Massage Therapy

2. Being a Professional

3. Focus on the Client

4. Legal and Ethical Issues in the Massage Professional Practice

5. Technology in the Massage Practice

6. Massage Business Office Design

7. Documentation

8. Storage of Business Records

9. Written Communications

10. Telecommunications for the Massage Business

11. Appointment Management Systems

12. Marketing the Massage Therapy Business

13. Inventory Systems and Supply Ordering

14. Insurance Reimbursement for Massage Therapy Services

15. Accounting Concepts

16. Managing Money

17. Maintaining a Safe Work Environment

18. Planning and Managing Your Career Path

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